IB Business Management HL IA Example 1 (25/25)
This Business Management HL IA scored 25/25 (Grade 7) and was created by a 44/45 student for the November 2024 session. It is up to date with the newest 2024 IB Business Management HL Syllabus.
Key Concept: Change
Research Question: To what extent has L'Oréal’s decision to outsource its customer relationships management (CRM) to Salesforce impacted brand image?
This resource includes two main components; the written report and the supporting documents. This exemplar IA is a perfect example of the business tools, analysis and structure required in this task. It is an invaluable resource to any student looking to secure a strong Grade 7 in their Business Management Internal Assessment.